Radio and National Morale

Morale includes intellectual and emotional factors. It requires, therefore, facts and motives to keep it vigorougs. Both the radio and the press make their impact upon these areas. The radio has a psychological advantage over the newspaper in that it requires less effort to listen than to read and in that its message is carried by a human voice. Furthermore, its news is reported more quickly and to a greater audience. Although the movie requires the exertion of going to a theater, it can exploit the principles of crowd psychology. There is substantially no limit to the type of morale-promoting techniques which the radio can employ. A central organizing body is needed to coordinate the activities of all morale-promoting agencies

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• Our American Way of Living’

  Tim Lockley•Media History•2019

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• Psychology Takes to the Airways

  Open Access•Peter Behrens, Peter J Behrens•The American Sociologist•2009

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• The Militarization of Inner Space

  Open Access•Jackie Orr•Critical Sociology•2004

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