A cat with two tales
Who created Felix the Cat
Bibliographic Data
| ID | 22024142 |
|---|---|
| Authors | Andrew Marshall (0000-0002-9295-798X, New York University, corresponding author) |
| Year | 2025 |
| Volume | 10 |
| Pages | 71-92 |
| Publication date | 2025-12-18 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Australian Journal of Biography and History (JOURNAL) |
| Journal identifiers | ISSN: 2209-9522 • E-ISSN: 2209-9573 |
| Publisher | ANU Press (PUBLISHER • AU) |
| DOI | 10.22459/ajbh.10.2025.04 |
| OpenAlex | W7115722186 |
| Language | EN |
The world's first animated superstarFelix the Cat became the first global animated superstar during the Roaring Twenties, a period of economic prosperity and cultural dynamism.The anthropomorphic cat with large, wide eyes and a mischievous grin captivated audiences worldwide.Felix's playful antics and charismatic presence in early animated films resonated deeply with the spirit of the Jazz Age, making the character a beloved figure across all demographics, including notable fans like Queen Mary of England. 1 Felix was the first animated character to be widely merchandised and licensed for consumer products, including as a mass-produced stuffed toy, 2 and the first on product packaging. 3 Felix catalysed the lucrative modern character franchise and licensing business, now occupied by entertainment giants like The Walt Disney Company, Universal Pictures, Warner Bros. and Nintendo.At the peak of his popularity, Felix had more 'publicity producing angles than a centipede has legs':Men wore Felix tiepins and women wore Felix brooches.Smoke shops sold Felix cigars and automakers sold Felix radiator caps.Infants smelling of Felix baby oil napped under Felix blankets.Felix Crystal Radio sets played [the songs] 'Felix the Cat' [and] 'Felix Kept on Walking '. 4 Felix was the first character balloon in the Macy's Thanksgiving Day Parade in 1927, 5 and a Felix doll was one of television's first images to be broadcast in 1928. 6 Given his global appeal, Felix's national
Charisma · Entertainment · Genius · Parade · Portrait · Prosperity · Superstar · History of Medicine Studies · Shakespeare, Adaptation, and Literary Criticism · Themes in Literature Analysis
| Citation velocity | historical |
|---|---|
| Highly cited | No |