Use of YouTube as a Source of Information for Quitting or Cutting Down Alcohol

Datos Bibliográficos

ID22080552
AutoresAbdullah Al Mahmud (0000-0003-4110-7552, Swinburne University of Technology, autor de correspondencia), Anh Viet Le (Western Sydney University), Anh Le (0009-0007-0198-3191), Omar Mubin (0000-0002-6435-6407, Western Sydney University, autor de correspondencia)
Año2021
Volumen9
Páginas787994-787994
Fecha de publicación2021-12-17
Peer ReviewedSí
Open AccessSí
TipoARTICLE
RevistaFrontiers in Public Health (JOURNAL)
Identificadores de la revistaISSN: 2296-2565 • E-ISSN: 2296-2565
EditorialFrontiers Media SA (PUBLISHER • CH)
DOI10.3389/fpubh.2021.787994
PMID34976933
OpenAlexW4200158959
IdiomaEN
Citas recibidas2
Referencias citadas11

Background: Although research has been done on considering YouTube for dissuading and encouraging unhealthy behaviours such as smoking, less focus has been placed on its role in quitting or cutting down alcohol. This study aims to analyse the alcohol cessation videos available and accessible on YouTube to gain a more in-depth insight into the ways that YouTube as a platform is being used to persuade with relation to alcohol cessation. Methods: We systematically searched for content on YouTube related to alcohol cessation and these videos were analysed and evaluated for the format, themes, specific alcohol cessation advice, and uploader. Results: The results demonstrated that the collected alcohol cessation videos included a fairly even presence of the themes of discussing the negative impacts of alcohol and the benefits of quitting or staying away from it. At the same time, however, we found the videos were not sourced from professional institutions, such as government or anti-alcohol misuse non-government organisations. Conclusion: More research is needed to investigate utilising YouTube to support those looking to quit or cut down alcohol

Alcohol · Business · Focus group · Smoking cessation · Behavioral Health and Interventions · Medicine · Psychology · Smoking Behavior and Cessation · Substance Abuse Treatment and Outcomes · Marketing