Case Report
Women, Be Aware that Your Vocal Charisma can Dwindle in Remote Meetings
Bibliographic Data
| ID | 22093096 |
|---|---|
| Authors | Ingo Siegert (0000-0001-7447-7141, Otto-von-Guericke-Universität Magdeburg, corresponding author), Oliver Niebuhr (0000-0002-8623-1680, University of Southern Denmark) |
| Year | 2021 |
| Volume | 5 |
| Publication date | 2021-01-25 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Frontiers in Communication (JOURNAL) |
| Journal identifiers | ISSN: 2297-900X • E-ISSN: 2297-900X |
| Publisher | Frontiers Media SA (PUBLISHER • CH) |
| DOI | 10.3389/fcomm.2020.611555 |
| OpenAlex | W3124974106 |
| Language | EN |
| Citations received | 2 |
| References cited | 16 |
Remote meetings via Zoom, Skype, or Teams limit the range and richness of nonverbal communication signals. Not just because of the typically sub-optimal light, posture, and gaze conditions, but also because of the reduced speaker visibility. Consequently, the speaker’s voice becomes immensely important, especially when it comes to being persuasive and conveying charismatic attributes. However, to offer a reliable service and limit the transmission bandwidth, remote meeting tools heavily rely on signal compression. It has never been analyzed how this compression affects a speaker’s persuasive and overall charismatic impact. Our study addresses this gap for the audio signal. A perception experiment was carried out in which listeners rated short stimulus utterances with systematically varied compression rates and techniques. The scalar ratings concerned a set of charismatic speaker attributes. Results show that the applied audio compression significantly influences the assessment of a speaker’s charismatic impact and that, particularly female speakers seem to be systematically disadvantaged by audio compression rates and techniques. Their charismatic impact decreases over a larger range of different codecs; and this decrease is additionally also more strongly pronounced than for male speakers. We discuss these findings with respect to two possible explanations. The first explanation is signal-based: audio compression codecs could be generally optimized for male speech and, thus, degrade female speech more (particularly in terms of charisma-associated features). Alternatively, the explanation is in the ears of the listeners who are less forgiving of signal degradation when rating female speakers’ charisma
Charisma · Political science · Communication in Education and Healthcare · Digital Communication and Language · Media Influence and Health
| Unique citing works | 2 |
|---|---|
| Citations per year | 0,5 |
| Citation span | 2022 - 2023 (2) |
| Citation velocity | historical |
| Highly cited | No |
| Citation types | Neutral: 2 |