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User behaviour and hoax information on social media case of Indonesia

Bibliographic Data

ID22184249
AuthorsErwan Effendi (corresponding author)
Year2023
Volume7
Issue3
Pages930-943
Publication date2023-11-29
Open AccessYes
TypeARTICLE
VenueJurnal Studi Komunikasi (Indonesian Journal of Communications Studies (JOURNAL)
Journal identifiersISSN: 2549-7294 • E-ISSN: 2549-7626
PublisherDr. Soetomo University (PUBLISHER)
DOI10.25139/jsk.v7i3.7402
OpenAlexW4392894021
LanguageEN
References cited10

The present study examines the influence of user behaviour on the propagation of deceptive information on social media platforms within the Indonesian setting. It specifically focuses on the ramifications of such behaviour on political, health, business competition, and environmental matters. The beginning of the study highlights the gravity of the dissemination of hoaxes on social media platforms, attributing it to the algorithms that prioritise information that is engaging, frequently characterised by provocative or sensationalised headlines. The methodology section discusses how we adopted a mixed-methods approach to examine both quantitative data from social media metrics and qualitative data from user interviews. Additionally, network analysis was used to identify disinformation dissemination across platforms. The findings suggest that hoaxes spread quickly because they grab users' attention better than real information. Our research also shows that these fraudulent schemes can increase social strife, anger, and prejudice against certain groups or people, tarnishing their social standing. Our research shows that in democratic nations like Indonesia, where freedom of expression is important, incorrect information is often used for electoral gain. Our analysis shows that users need better digital literacy to handle this issue. Training people to spot fake news is one way to combat the growing problem of disinformation

Advertising · Business · Disinformation · Hoax · Internet privacy · Political science · Politics · Public relations · Social media · Sociology · World Wide Web · Computer Science · Islamic Finance and Communication · Law · Misinformation and Its Impacts

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