India's Rural Market
The Fortune Lies at the Bottom of the Pyramid
Bibliographic Data
| ID | 22199852 |
|---|---|
| Authors | Ajit Damodar Adsul (Shivaji University), Balwant Dinkar Girigisavi (Shivaji University) |
| Year | 2024 |
| Volume | 5 |
| Issue | 1 |
| Publication date | 2024-01-31 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | ShodhKosh: Journal of Visual and Performing Arts (JOURNAL) |
| Journal identifiers | ISSN: 2582-7472 • E-ISSN: 2582-7472 |
| Publisher | Granthaalayah Publications and Printers (PUBLISHER • IN) |
| DOI | 10.29121/shodhkosh.v5.i1.2024.5418 |
| OpenAlex | W4411213355 |
| Language | EN |
This is the literature review on the ‘Rural Market’ as it is very fascinating to all marketers in India and overseas. The review focuses on areas of marketing, nature and characteristics rural Market. It also gives importance to problems and opportunities of Rural Market. This will help to create and imbibe interest to the researchers/scholars for their further studies
Bottom of the pyramid · Business · Economics · Geometry · Indian Economic and Social Development · Innovation and Socioeconomic Development · Mathematics · Geology · Marketing
| Citation velocity | historical |
|---|---|
| Highly cited | No |