The Fiesta and the Cerro. Rocksi Broadcasting on Social Media From Xaamkëjxp

Bibliographic Data

ID22201654
AuthorsElena Nava Morales (0000-0002-1216-1894, Universidad Nacional Autonoma de Mexico, corresponding author)
Year2025
Volume9
Issue1
Pages51-66
Publication date2025-04-30
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueChanging Societies and Personalities (JOURNAL)
Journal identifiersISSN: 2587-6104 • E-ISSN: 2587-8964
PublisherUral Federal University (PUBLISHER • RU)
DOI10.15826/csp.2025.9.1.317
OpenAlexW4410332764
LanguageEN
References cited12

This work presents the case of a young woman Rocksi, who works with social media and has a strong influence in her region. She lives in Xaamkëjxp, Oaxaca, in the southwest state of Mexico. Her work shows us both the religious customs and the politics of the communities through live transmissions on her Facebook and YouTube profiles. In 2024, she transmitted several celebrations in Xaamkëjxp related to religious celebrations as she was invited to help a family that had a comisionados de festejo cargo. Rocksi filmed various activities illustrating the importance of ethnic religious practices in the community and the strength and vitality of the religious and political cargos. In the text, I will delve deeper into the topic through ethnographic description

Art · Computer network · Geography · Social media · World Wide Web · Anthropology: Ethics, History, Culture · Computer Science · Media, Communication, and Education · Migration, Ethnicity, and Economy

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Open DOIOpen Access