Will I Spend More in 12 Months or a Year? The Effect of Ease of Estimation and Confidence on Budget Estimates

Dados Bibliográficos

AUTOR(ES) M. Thomas , Vicki G. Morwitz , Gülden Ülkümen
ANO 2008
TIPO Artigo
PERIÓDICO Journal of Consumer Research
ISSN 0093-5301
E-ISSN 1537-5277
EDITORA Oxford University Press
DOI 10.1086/587627
CITAÇÕES 14
ADICIONADO EM 2025-08-18
MD5 8438d5908bb8225c580f2f5d5e4da62d
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Ferramentas

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