Selling the Forest, Buying the Trees: The Effect of Construal Level on Seller-Buyer Price Discrepancy

Dados Bibliográficos

AUTOR(ES) Caglar Irmak , Cheryl J. Wakslak , Yaacov Trope
ANO 2013
TIPO Artigo
PERIÓDICO Journal of Consumer Research
ISSN 0093-5301
E-ISSN 1537-5277
EDITORA Routledge (United Kingdom)
DOI 10.1086/670020
CITAÇÕES 5
ADICIONADO EM 2025-08-18
MD5 2086a70d5e7a90e643cff086766da3f5
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