Impact of the transnationalization process on the consumer market of Ukraine

During the research it was found that globalization in no way affects the content of monopoly capital, which had changed its form because of the existence of transnationalization process. The increasing number of transnational corporations not only enhances engagement with the state at the nowadays process of globalization. Minimization of the negative consequences of transnational corporations on the consumer market, providing the country’s food security suggested the implementation of a strategy of import substitution and reasonable protectionism. It triggers upgrades foreign economic strategies, improves institutional and organizational, and economic efforts of state regulation to ensure the protection of the boundaries of the consumer market. Here are target goals are defined: growth of own production; increase in investment demand; increasing non-raw exports through the export of high-tech, knowledge-based goods, and services; intensification of measures within the system of integrated export support

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