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Development of Art Forms in the Contemporary Era

New Platforms and Creative Approaches

Bibliographic Data

ID22275296
AuthorsOlena Zarutska (Taras Shevchenko National University of Kyiv), Iryna Sydorenko (0000-0002-9478-2984, National University of Life and Environmental Sciences of Ukraine), Ivan Nebesnyk (0000-0003-3931-5221, University of Arts), Roman Pylyp (0009-0008-7764-0758), Алла Дяченко (0000-0003-4496-5931, Kharkiv State Academy of Design and Arts)
Year2025
Volume7
IssueSI1
Pages35-51
Publication date2025-07-19
Open AccessYes
TypeARTICLE
VenueInternational Journal on Culture History and Religion (JOURNAL)
Journal identifiersISSN: 3028-1318 • E-ISSN: 3028-1318
PublisherInternational Journal on Culture, History, and Religion (PUBLISHER)
DOI10.63931/ijchr.v7isi1.101
OpenAlexW4412966936
LanguageEN
Citations received4
References cited24

This study examines the transformation of visual culture influenced by digital technologies, focusing on emerging artistic formats and their implications for the art world. The research employs content analysis of scholarly sources, comparative analysis of traditional and digital practices, and statistical evaluation of the digital art market's growth. Findings indicate that integrating digital tools with traditional art supports the preservation and reinterpretation of cultural heritage but also introduces risks, including the erosion of artistic identity and increased dependence on algorithmic processes. Artificial intelligence (AI) is evolving from a tool to an active agent in the creative process, raising questions about the boundaries between human and machine-generated art. Additionally, digital saturation has altered visual perception, compelling artists to adapt to audiences with shorter attention spans. The study’s practical relevance lies in proposing strategies for adapting artistic practices to the digital era, such as legal frameworks for digital art, ethical guidelines for algorithmic creation, and digital archiving systems to safeguard cultural memory. Future research should explore AI's influence on creativity, the cognitive effects of digital overload, and copyright protection mechanisms in the online environment. These insights aim to guide artists, scholars, and policymakers in navigating the evolving landscape of visual culture

Aesthetics · Art · Creativity · Cultural heritage · Data science · Digital art · Digital media · Digital transformation · Multimedia · Political science · Reinterpretation · Sociology · World Wide Web · Aesthetic Perception and Analysis · Computer Science · Cultural Industries and Urban Development · Digital Media and Visual Art · Law · Psychology · Social Psychology

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  • Personalization in the Research Field of the Profession “Producer”

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  • Between Progress and Faith

    Open Access•Iryna Antonyuk, Oksana Grabovska et al.•International Journal on Culture…•2025

  • The Present and Future of Performing Media Activism

    Open Access•Neil Alperstein•Performing Media Activism in the…•2021

Citations per year4
Citation span2025 - 2025 (1)
Highly citedNo

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Open DOIOpen Access
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