‘An Unrivalled Paradise’
The Production of Difference in the Cuban Ministry of Tourism's Auténtica Cuba
Bibliographic Data
| ID | 22326251 |
|---|---|
| Authors | Gabriela Bacsán (corresponding author) |
| Year | 2019 |
| Volume | 11 |
| Issue | 2 |
| Publication date | 2019-01-01 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | International Journal of Cuban Studies (JOURNAL) |
| Journal identifiers | ISSN: 1756-3461 • E-ISSN: 1756-347X |
| Publisher | Pluto Journals (PUBLISHER • GB) |
| DOI | 10.13169/intejcubastud.11.2.0310 |
| OpenAlex | W2995064637 |
| Language | EN |
| Citations received | 1 |
| References cited | 23 |
Utilising an interdisciplinary methodology that draws from cultural studies and critical tourism studies, this article examines the production of difference at the intersection of hedonism and revolution in the Cuban Ministry of Tourism's international campaign, Auténtica Cuba. I analyse how the campaign's feature film, Auténtica Cuba , carefully crafts a narrative of authenticity in its construction of the island as ‘an unrivalled paradise’. I pay close attention to how the production, commodification and marketing of Cuban difference for tourist consumption is contested and perpetuated, especially as difference is embodied by Afro-Cubans in the film. I conclude by considering whether the campaign provides what Stuart Hall terms, effective translation, in its aims to challenge the gendered, racialised and sexualised constructions of Cuba and Cubans as objects for tourist consumption. As tourism shapes and is shaped by neocolonial discourses of difference, this work is timely as – in light of the speculation about future transformations on the island – it considers the implications of the state's renewed framing of the expansion of tourism development as central to the work of the revolution
Archaeology · Art · Art history · Christian ministry · Commodification · Economics · Economy · Media studies · Narrative · Paradise · Political science · Social science · Sociology · Tourism · Asian Culture and Media Studies · Cuban History and Society · History · Law · Philippine History and Culture
Tourist
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Revolution Is for the Children
She is Cuba
Venceremos
From Cuba with Love
The Tourist Gaze 3.0
Theorizing Other discourses of tourism, gender and culture
A Transnational Feminist Critique of Queer Tourism
Pedagogies of Crossing
Tropical Blues
Che, Chevys, and Hemingway's Daiquiris
T/Racing Belonging Through Cuban Tourism
Reproducing-Resisting Race and Gender Difference
Black Feminist Thought
| Unique citing works | 1 |
|---|---|
| Citations per year | 0,2 |
| Citation span | 2021 - 2021 (1) |
| Citation velocity | historical |
| Highly cited | No |
| Citation types | Neutral: 1 |