Viral peer advice
Health memes used as the speech act of advising in English
Bibliographic Data
| ID | 22342181 |
|---|---|
| Authors | Laurel Smith Stvan (0000-0003-0833-6871, The University of Texas at Arlington, corresponding author) |
| Year | 2024 |
| Volume | 14 |
| Issue | 2 |
| Pages | 332-370 |
| Publication date | 2024-08-09 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Language and Dialogue (JOURNAL) |
| Journal identifiers | ISSN: 2210-4119 • E-ISSN: 2210-4127 |
| Publisher | John Benjamins Publishing Company (PUBLISHER • NL) |
| DOI | 10.1075/ld.00174.stv |
| OpenAlex | W4399536002 |
| Language | EN |
| Citations received | 1 |
| References cited | 25 |
By examining a collection of health-related memes, I propose ways to categorize the illocutionary force of memes functioning as the speech act of advice. 200 English-language memes were gathered in the period 2018–2023 through Google image searches. I found the affiliative and disaffiliative strategies that Placencia (2012) described within Yahoo! Respuestas advice exchanges; meme multimodality, however, offered additional versions of these strategies: characters generated affiliation or disaffiliation and more humor appeared in affiliative and disaffiliative moves. I highlight four characteristics of advising in memes: the speech act is performed indirectly; both characters and wordplay can create humor; peer advisors must signal what authorizes them to give advice; and advice deploys mythbusting. Thus, memes align interlocutors within vernacular online conversations
Categorization · Linguistics · Speech act · Vernacular · Computer Science · Discourse Analysis in Language Studies · Humor Studies and Applications · Language, Metaphor, and Cognition · Psychology · Social Psychology
Linguistic communication and speech acts
Dialogue – The Mixed Game
Instagrammatics and digital methods
Students' dialogic and justifying moves during dialogic argumentation in mathematics and physics
The Cultural Logic of Photo-Based Meme Genres
‘If I were you …’
Politeness strategies and advice-giving in an online arthritis workshop
Memes as speech acts
Covid-19 memes going viral
Emotional selection in memes
Celebrity memes, audioshop, and participatory fan culture
The discourse of advice giving in English
Pragmatics
Speech Acts
| Unique citing works | 1 |
|---|---|
| Citations per year | 1 |
| Citation span | 2026 - 2026 (1) |
| Citation velocity | current |
| Highly cited | No |
| Citation types | Neutral: 1 |