Dados Bibliográficos

AUTOR(ES) Sasha Newell , Léo Montaz
AFILIAÇÃO(ÕES) Laboratoire d'anthropologie des mondes contemporains Université Libre de Bruxelles Brussels Belgium
ANO 2025
TIPO Artigo
PERIÓDICO American Ethnologist
ISSN 0094-0496
E-ISSN 1548-1425
EDITORA Sage Publications (United States)
DOI 10.1111/amet.13440
ADICIONADO EM 2025-08-18

Resumo

The early years of the 2000s saw the rise of coupé‐décalé, a musical genre created by undocumented Ivoirian migrants in Paris. This took place in parallel with the internet's explosion in Côte d'Ivoire, giving rise to a new figure in Ivoirian popular culture: the boucantier (noisemaker). The boucantiers became famous by entering nightclubs and focusing the crowd's attention on themselves. Their principal technique for doing so was to conspicuously give away vast sums of money to performers onstage. As their money floated through the air, it acted as a kind of noise—an interrupter that both obscures the content of another signal and draws attention to itself. We conceptualize the value of the attention garnered by the boucantiers as 'spectacular capital,' highlighting its convertibility into other forms of capital. Moreover, we compare boucantiers to the contemporary figure of the influencer in the contemporary global economy of attention.

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