Tailoring the Mode of Information Presentation

Effects on Younger and Older Adults' Attention and Recall of Online Information

Datos Bibliográficos

ID2264258
AutoresMinh Hao Nguyen (0000-0001-8750-3492, Amsterdam School of Communication Research (ASCoR); University of Amsterdam; The Netherlands, autor de correspondencia), Julia C M Van Weert (Amsterdam School of Communication Research (ASCoR); University of Amsterdam; The Netherlands), Julia Cm Van Weert (0000-0002-2259-5864, University of Amsterdam), Nadine Bol (0000-0002-6895-9512, Amsterdam School of Communication Research (ASCoR); University of Amsterdam; The Netherlands), Eugène F Loos (Amsterdam School of Communication Research (ASCoR); University of Amsterdam; The Netherlands), Eugène Loos (0000-0002-5563-935X, University of Amsterdam), Kristien M A J Tytgat (0000-0001-6219-3387, Department of Gastroenterology; Academic Medical Center; Amsterdam The Netherlands), Anthony W H Van De Ven (Department of Colorectal Surgery; Academic Medical Center; Amsterdam The Netherlands), Ellen M A Smets (0000-0002-8145-8595, Department of Medical Psychology, Academic Medical Center; University of Amsterdam; The Netherlands)
Año2017
Volumen43
Número1
Páginas102-126
Fecha de publicación2017-01-01
Peer ReviewedSí
Open AccessSí
TipoARTICLE
RevistaHuman Communication Research (JOURNAL)
Identificadores de la revistaISSN: 0360-3989 • E-ISSN: 1468-2958
EditorialOxford University Press (OUP) (PUBLISHER)
DOI10.1111/hcre.12097
OpenAlexW2540656768
IdiomaEN
Citas recibidas2
Referencias citadas46

Previous studies have mainly focused on tailoring message content to match individual characteristics and preferences. This study investigates the effect of a website tailored to individual preferences for the mode of information presentation, compared to 4 nontailored websites on younger and older adults' attention and recall of information, employing a 5 (condition: tailored vs. text, text with illustrations, audiovisual, combination)×2 (age: younger [25-45] vs. older [≥65] adults) design (N = 559). The mode-tailored condition (relative to nontailored conditions) improved attention to the website and, consequently, recall in older adults, but not in younger adults. Younger adults recalled more from nontailored information such as text only or text with illustrations, relative to tailored information

Cognitive psychology · Developmental psychology · Human–computer interaction · Mode (computer interface · Presentation (obstetrics · Recall · Computer Science · Health Literacy and Information Accessibility · Media Influence and Health · Medicine · Psychology · Technology Use by Older Adults