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The Gender Agenda's Agenda

How 'Tabloid Media Sensationalist Scumbag[s]' Mobilize Affect to Promote Transphobia

Bibliographic Data

ID2292247
AuthorsBertrand Desjardins (0000-0002-8243-4317, Deakin University, corresponding author), Taryn Hepburn (0000-0002-8397-397X, Carleton University)
Year2025
Volume95
Issue4
Pages817-833
Publication date2025-11-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueSociological Inquiry (JOURNAL)
Journal identifiersISSN: 0038-0245 • E-ISSN: 1475-682X
PublisherWiley (PUBLISHER • GB)
DOI10.1111/soin.70001
OpenAlexW4407647185
LanguageEN
Citations received2
References cited26

In 2023, Australia's 7NEWS Spotlight released The Gender Agenda, a documentary that purportedly, '[uncovers] the irreparable damage being visited on a generation of confused kids wrongly diagnosed as transgender.' Using critical discourse analysis and affect theory, we analyze the documentary's argumentative strategies. We conclude that in the absence of compelling factual evidence, Spotlight uses emotion to convince audiences to distrust gender transition, sowing fear to orient cisgender audiences away from trans populations. Spotlight mobilizes hostile affects when condemning Australia's affirmative healthcare model, implicitly encouraging audiences to orient themselves away from trans-inclusive policies and contest the affirmative care model. By analyzing how The Gender Agenda produces fear, we demonstrate how anti-trans sentiment is created and disseminated. Additionally, we link transphobic activism in Australia to the broader conservative turn sweeping the West

Affect (linguistics) · Media studies · Political science · Sensationalism · Sociology · Transgender · Transphobia · Gender Studies · Gender, Feminism, and Media · Media Studies and Communication · Media, Gender, and Advertising

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Unique citing works2
Citations per year2
Citation span2025 - 2026 (2)
Citation velocitycurrent
Highly citedNo
Citation typesNeutral: 2

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