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Resumo

Social scientists typically examine social movements as grassroots phenomena, yet public leaders and elite actors also play important roles. This article examines their role in one contemporary social movement, American evangelicalism. Through semistructured interviews with 360 elite informants, as well as archival and ethnographic research, I explore the mechanisms through which leaders have sought to advance evangelicalism between 1976 and 2006. These public leaders founded organizations, formed networks, exercised convening power, and drew on formal and informal positions of authority to achieve movement goals. Results suggest that salient religious identity and cohesive networks have played important roles in shaping the goals and ambitions of leaders within the evangelical movement. Structural coincidence provided by governance structures at evangelical organizations, as well as evangelical programs directed toward elite constituents, have facilitated the formation of overlapping networks across social sectors. Institutional inertia and internal factions, however, have been countervailing forces. This empirical study demonstrates the persistence of institutional differentiation among America's leadership cohort, but it also points to a religious identity that can provide vital, cross-domain cohesion within the structure of elite power.

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