Should place brands be simple?
Bibliographic Data
| ID | 23146126 |
|---|---|
| Authors | Simón Anholt (0000-0002-3382-6605, corresponding author) |
| Year | 2009 |
| Volume | 5 |
| Issue | 2 |
| Pages | 91-96 |
| Publication date | 2009-06-01 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Place Branding and Public Diplomacy (JOURNAL) |
| Journal identifiers | ISSN: 1751-8040 • E-ISSN: 1751-8059 |
| Publisher | Springer Science and Business Media LLC (PUBLISHER) |
| DOI | 10.1057/pb.2009.6 |
| OpenAlex | W2021658130 |
| Language | EN |
| Citations received | 3 |
Advertising · Brand management · Brand strategy · Business · Diplomacy · Epistemology · Political science · Politics · Public Diplomacy · Simple (philosophy) · Law · Philosophy · Philosophy and Social Theory
| Unique citing works | 3 |
|---|---|
| Citations per year | 0.25 |
| Citation span | 2014 - 2022 (9) |
| Citation velocity | historical |
| Highly cited | No |
| Citation types | Neutral: 3 |