Selling the American Dream
MoMA, Industrial Design and Post-War France
Bibliographic Data
| ID | 23236017 |
|---|---|
| Authors | G Mcdonald, Garret J Mcdonald (0000-0001-9936-942X, corresponding author) |
| Year | 2004 |
| Volume | 17 |
| Issue | 4 |
| Pages | 397-412 |
| Publication date | 2004-12-01 |
| Peer Reviewed | Yes |
| Open Access | No |
| Type | ARTICLE |
| Venue | Journal of Design History (JOURNAL) |
| Journal identifiers | ISSN: 0952-4649 • E-ISSN: 1741-7279 |
| Publisher | Oxford University Press (OUP) (PUBLISHER) |
| DOI | 10.1093/jdh/17.4.397 |
| OpenAlex | W2152037294 |
| Language | EN |
| Citations received | 4 |
| References cited | 5 |
This archival investigation uses as a case study the Museum of Modern Art’s “50 Years of American Art” (1955) to assess the role of MoMA and the U.S. Government in promoting American industrial design within France during the cold war. The author asserts that these powerful institutions came to view such wares as a vital means of quelling growing fears of American cultural homogenization within France. The paper investigates how through “50 Years of American Art” the exhibition organizers sought to build support for an American way of life enhanced by a merger between some of the nation’s leading creative talents and its vast technological might. Fostering the development of markets and a new identity and desire for such goods within France represented a parallel mission of these institutions.
Art · Art history · Cold war · Dream · Economic history · Exhibition · Government (linguistics) · Industrial Revolution · Modern art · New Deal · Performance art · Political science · Visual art of the United States · Visual arts · Art, Politics, and Modernism · Engineering · French Historical and Cultural Studies · Historical Studies and Socio-cultural Analysis · History · Law
| Unique citing works | 4 |
|---|---|
| Citations per year | 0,29 |
| Citation span | 2012 - 2017 (6) |
| Citation velocity | historical |
| Highly cited | No |
| Citation types | Neutral: 4 |