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Social Learning Theory and the Health Belief Model

Bibliographic Data

ID23312929
AuthorsIrwin M Rosenstock (Center for Health and Behavior Studies, California State University, Long Beach), Victor J Strecher (0000-0002-0587-2305, Department of Health Education, University of North Carolina), Marshall H Becker (0000-0002-0168-1499, Department of Health Behavior and Health Education, The University of Michigan)
Year1988
Volume15
Issue2
Pages175-183
Publication date1988-06-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueHealth Education Quarterly (JOURNAL)
Journal identifiersISSN: 0195-8402 • E-ISSN: 2732-5601
PublisherSAGE Publications (PUBLISHER • US)
DOI10.1177/109019818801500203
PMID3378902
OpenAlexW2158216255
LanguageEN
Citations received770
References cited16

The Health Belief Model, social learning theory (recently relabelled social cognitive theory), self-efficacy, and locus of control have all been applied with varying success to problems of explaining, predicting, and influencing behavior. Yet, there is con ceptual confusion among researchers and practitioners about the interrelationships of these theories and variables. This article attempts to show how these explanatory fac tors may be related, and in so doing, posits a revised explanatory model which incor porates self-efficacy into the Health Belief Model. Specifically, self-efficacy is pro posed as a separate independent variable along with the traditional health belief var iables of perceived susceptibility, severity, benefits, and barriers. Incentive to behave (health motivation) is also a component of the model. Locus of control is not included explicitly because it is believed to be incorporated within other elements of the model. It is predicted that the new formulation will more fully account for health-related behavior than did earlier formulations, and will suggest more effective behavioral interventions than have hitherto been available to health educators.

Cognitive psychology · Confusion · Economics · Epistemology · Explanatory model · Explanatory power · Health belief model · Health care · Health education · Locus of control · Psychological intervention · Self-efficacy · Social cognitive theory · Social learning theory · Behavioral Health and Interventions · Motivation and Self-Concept in Sports · Psychology · School Health and Nursing Education · Social Psychology

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Unique citing works770
Citations per year20,81
Citation span1989 - 2026 (38)
Citation velocitycurrent
Highly citedYes
Citation typesNeutral: 642

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