Dados Bibliográficos

AUTOR(ES) Michelle D. Miller
AFILIAÇÃO(ÕES) Michigan State University
ANO 1982
TIPO Artigo
PERIÓDICO Journal of Language and Social Psychology
ISSN 0261-927X
E-ISSN 1552-6526
EDITORA Annual Reviews (United States)
DOI 10.1177/0261927x8200100202
CITAÇÕES 2
ADICIONADO EM 2025-08-18
MD5 d27317e4d628bfe2b4138ca404e09a4d

Resumo

This study examines the impact of degree of friendship between actor and target, power of the target, and identity of the primary beneficiary of compliance on the selection of persuasive message strategies. As predicted, the nature of the relationship and power of the target interacted to influence strategy selection. With targets who were acquaintances of the actor, the probability of employing persuasive messages strategies decreased as the power of the target increased. With targets who were friends of the actor, the probability of strategy utilisation decreased as the power of the target decreased. No effects involving the identity of the beneficiary of compliance were obtained.

Ferramentas