The Brand Innovation Manifesto

How to Build Brands, Redefine Markets and Defy Conventions

Bibliographic Data

ID23512955
EditorsJohn Grant (0000-0003-0936-6482)
Year2012
Pages328
Publication date2012-01-02
Open AccessYes
TypeBOOK
VenueBrand Innovation Manifesto (SOURCE_BOOK)
PublisherWiley (PUBLISHER • GB)
DOI10.1002/9781119209324
OpenAlexW4205898065
Open LibraryOL33526162M
ISBN9781119209324
LanguageEN

Tools

Open DOISci-Hub