Postcolonial Marketing Communication
Images from the Margin
Datos Bibliográficos
| ID | 23557909 |
|---|---|
| Editores | Arindam Das (0000-0001-8290-318X), Himadri Roy Chaudhuri (0000-0001-8143-7287), Ozlem Sandikci Turkdogan |
| Año | 2024 |
| Fecha de publicación | 2024-01-01 |
| Open Access | Sí |
| Tipo | BOOK |
| Revista | Postcolonial Marketing Communication (SOURCE_BOOK) |
| Editorial | Springer Nature Singapore (PUBLISHER) |
| DOI | 10.1007/978-981-97-0285-5 |
| OpenAlex | W4394990781 |
| ISBN | 9789819702855 |
| Idioma | EN |
| Citas recibidas | 2 |
He holds a Ph.D. in Business Management from the University of Calcutta, and has more than 20 years' academic experience in investigating culture consumption theory, critical marketing, public consumption and consumer happiness in the domain of marketing theory.His other research areas include theorizing consumer lived experience and subaltern consumption phenomenon, and he has published papers on public and conspicuous consumption respected
| Obras citantes distintas | 2 |
|---|---|
| Citas por año | 2 |
| Intervalo de citas | 2025 - 2026 (2) |
| Velocidad de citación | current |
| Altamente citado | No |
| Tipos de cita | Neutras: 2 |