Weather Porn and the Battle for Eyeballs
The Transition to Digital Broadcasting in the USA and UK
Bibliographic Data
| ID | 23746250 |
|---|---|
| Authors | William Boddy (0000-0002-3967-5828, corresponding author) |
| Year | 2004 |
| Pages | 79-99 |
| Publication date | 2004-07-15 |
| Open Access | No |
| Type | CHAPTER |
| Venue | New Media and Popular Imagination: Launching Radio, Television, and Digital Media in the United States (SOURCE_BOOK) |
| Publisher | Oxford University PressOxford (PUBLISHER) |
| DOI | 10.1093/oso/9780198711469.003.0007 |
| OpenAlex | W4388373223 |
| ISBN | 9780198711469 |
| Language | EN |
As Popular Press interest in the fanciful imaginative landscapes of virtual reality faded, the late 1990s marked the culmination of a long technological, policy-making, and marketing campaign waged by a diverse set of private interests to bring digital television into American and British homes. An examination of digital television’s distinct fortunes in the United States and Great Britain offers revealing insights into some of the most persistent and difficult issues in media historiography, including the roles of national culture, market structures, and ideological valence in setting the course of technological innovation.
Advertising · Battle · Broadcasting (networking) · Business · Computer security · Digital television · Historiography · Ideology · Media studies · Political science · Politics · Sociology · Telecommunications · Cinema and Media Studies · Computer Science · Digital Games and Media · Engineering · History · Law · Media Studies and Communication
| Highly cited | No |
|---|