Celebrating America’s Pastimes: Baseball, Hot Dogs, Apple Pie and Marketing?

Proceedings of the 2015 Academy of Marketing Science (AMS) Annual Conference

Bibliographic Data

ID23774288
EditorsKacy K Kim
Year2016
Publication date2016-01-01
Open AccessYes
TypeBOOK
VenueCelebrating America's Pastimes : Baseball, Hot Dogs, Apple Pie and Marketing? (SOURCE_BOOK)
PublisherSpringer International Publishing (PUBLISHER • SG)
DOI10.1007/978-3-319-26647-3
OpenAlexW2488460197
ISBN9783319266473
LanguageEN
Citations received3

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