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AI-replicas as ethical practice

Introducing an Alternative to Traditional Anonymisation Techniques in Image-Based Research

Bibliographic Data

ID2404409
AuthorsTobias Kamelski (0000-0002-4537-5709, Lingnan University, corresponding author), Francisco Olivos (0000-0001-6395-6593, Lingnan University)
Year2025
Volume25
Issue6
Pages1300-1325
Publication date2025-12-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueQualitative Research (JOURNAL)
Journal identifiersISSN: 1468-7941 • E-ISSN: 1741-3109
PublisherSAGE Publications Inc (PUBLISHER)
DOI10.1177/14687941241308705
OpenAlexW4406042139
LanguageEN
Citations received2
References cited37

This article introduces the use of AI-replicas as an alternative to traditional anonymisation methods in image-based qualitative research. It emphasises the ethical and practical dilemmas posed by current anonymisation methods, such as distortion or loss of emotional and contextual information in images, and proposes the use of AI-replicas to preserve the integrity and authenticity of visual data while ensuring participant anonymity. The article outlines the technological foundations of generative artificial intelligence (AI) and the practical application of Stable Diffusion to generate AI-replicas for anonymisation and fictionalisation purposes. Furthermore, it discusses the potential biases present in generative AI to suggest ways to mitigate these biases through careful prompt engineering and participatory approaches. The introduced approach aims to enhance ethical practices in visual research by providing a method that ensures participant anonymity without compromising the data's qualitative richness and interpretative validity

Anonymity · Citizen journalism · Computer security · Data science · Engineering ethics · Generative grammar · Qualitative research · Social science · Sociology · Computer Science · Engineering · Focus Groups and Qualitative Methods · Participatory Visual Research Methods · Psychology · Qualitative Research Methods and Ethics · Artificial Intelligence

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Unique citing works2
Citations per year2
Citation span2025 - 2025 (1)
Citation velocityrecent
Highly citedNo
Citation typesNeutral: 2

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