Jalaiah Effect
A Story of a Stolen Dance on TikTok and Trans-Platformization of Ignorance
Bibliographic Data
| ID | 2414907 |
|---|---|
| Authors | Mariam Betlemidze (0000-0001-8716-7740, California State University, San Bernardino, corresponding author) |
| Year | 2025 |
| Volume | 11 |
| Issue | 1 |
| Publication date | 2025-01-01 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Social Media + Society (JOURNAL) |
| Journal identifiers | ISSN: 2056-3051 • E-ISSN: 2056-3051 |
| Publisher | SAGE Publications Inc (PUBLISHER) |
| DOI | 10.1177/20563051251317765 |
| OpenAlex | W4407308639 |
| Language | EN |
| Citations received | 2 |
| References cited | 41 |
This article explores how ignorance becomes a cultural affordance of trans-platformization, focusing on the Renegade dance's evolution into a viral sensation that fueled TikTok's rise and launched new teenage influencers. Employing new materialist feminist theory, Actor-Network Theory, and Critical Technocultural Discourse Analysis, this article operationalizes the concept of trans-platformization. It examines race-technology entanglements as they manifest during trans-platformization, highlighting the illusory progress in recognizing Black creators and the resistance against a predominantly White, techno-capitalist patriarchy. The tensions arising from these complexities intensify the demand for a more nuanced understanding of ignorance as the affordance of trans-platformization and the potential pivot point for speculative hope
Aesthetics · Art · Dance · Epistemology · Genealogy · Ignorance · Literature · FinTech, Crowdfunding, Digital Finance · History · Islamic Finance and Communication · Philosophy · Psychology
Distributed Blackness
Digital Methods
Digital Black Feminism
The Relevance of Algorithms
Automating Platform Spectators
TikTok and Short-Form Screendance Before and After Covid
Love and Theft in Dance Economies
Mass Ornament, Exploded
Learning to like TikTok . . . and not
Algorithmically recognizable
Platformed racism
The pasteurization of France
Updating to Remain the Same
Renegades
Reassembling the Social
El Negro de WhatsApp' meme, digital blackface, and racism on social media
Rip It Up and Start Again
Who is /ourguy/?’
Extending the Internet meme
Pose”
Critical technocultural discourse analysis
Want to be on the top? Algorithmic power and the threat of invisibility on Facebook
The platformization of cultural production
Where are all the Black girls on TikTok
Absentmindedly scrolling through nothing’
TikTok and the platformisation from China
I Will DO Everything That Am Asked
Playful Activism
Introduction to the Special Issue of 'TikTok and Social Movements
Music Platforms and the Optimization of Culture
| Unique citing works | 2 |
|---|---|
| Citations per year | 2 |
| Citation span | 2025 - 2025 (1) |
| Citation velocity | recent |
| Highly cited | No |
| Citation types | Neutral: 2 |