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The touristification of tea estates in Sri Lanka

Commodifying labor

Bibliographic Data

ID24216795
AuthorsCorita Fernando (0009-0000-0053-9645, Washington State University)
Year2026
Pages1-15
Publication date2026-09-26
Open AccessYes
TypeARTICLE
VenueJournal of Tourism and Cultural Change (JOURNAL)
Journal identifiersISSN: 1476-6825 • E-ISSN: 1747-7654
PublisherInforma UK Limited (PUBLISHER • GB)
DOI10.1080/14766825.2026.2737743
OpenAlexW7214428410
LanguageEN
References cited13

Tea tourism in Sri Lanka brings together two of its biggest industries, the tea plantation and tourism industry, in the global production of locality. The intersection of the tea and tourism industry is also the intersection of the nation’s colonial history and its postcolonial investment in global capitalism and in the formation of a national identity. ‘Tea culture’ and the tourists’ enchantment with tea has gradually moved from the product to the producer. It is not merely the labor of the individual, but the worker itself that becomes aestheticized for profit. This visibility of the tea estate worker as a symbol of Sri Lankan tourism and hospitality perpetuates the invisibility of their citizenship struggle, repatriation to India, ethnic violence, landlessness, and other harsh realities. Within tea tourism, the fetishization and the commodification of the ‘tea estate worker experience’ for the creation of postcolonial neoliberal profit and cultural value stems from the investment of the nation state in global modernity. The branding of the tea estate worker as a national symbol and the restructuring of oppression in market spaces becomes a colonial epilogue in which postcolonial subjects continue to consume.

colonial legacy · commodification of labor · Ethnic violence · global modernity · landlessness · National identity · Neoliberalism · Postcolonialism · Sri lanka · tea plantations · tea tourism · tourism branding · Cultural Identity and Heritage · Cultural Studies and Colonialism · Diverse Aspects of Tourism Research

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    Open Access•N Mirzoeff•Right to Look•2011

  • Tourism as a Neo-colonial Phenomenon

    Open Access•Tammy Ronique Williams•Caribbean Quilt•1969

  • Mikko Toivanen on Nineteenth-Century Transcolonial Tourism

    Open Access•Mikko Toivanen•The Journal of Indian Ocean World…•2023

  • The Problem with Work

    Kathi Weeks•Problem with Work•2011

  • The Right to Maim

    J K Puar•Right to Maim•2017

Highly citedNo

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