A conceptualisation of recent changes in Sport Mega Events Host Selection
From the Renewed Policy to Prosumerism, with special focus on Qatar 2022
Bibliographic Data
| ID | 24230339 |
|---|---|
| Authors | Billy Graeff (0000-0001-8114-7829, Federal University of Rio Grande, Maties Sport - Stellenbosch University), Paul Bretherton (Universidade Estadual de Campinas (UNICAMP)), Jorge Knijnik (0000-0003-2578-8909, Western Sydney University) |
| Year | 2026 |
| Pages | 1-14 |
| Publication date | 2026-06-12 |
| Open Access | No |
| Type | ARTICLE |
| Venue | Culture Sport Society (JOURNAL) |
| Journal identifiers | ISSN: 1461-0981 • E-ISSN: 1743-0445 |
| Publisher | Informa UK Limited (PUBLISHER • GB) |
| DOI | 10.1080/17430437.2026.2683538 |
| OpenAlex | W7164674048 |
| Language | EN |
| References cited | 57 |
In this article, Qatar’s hosting of the FIFA Men’s football World Cup (2022WC) is not seen as a historical anomaly but as epitomising several wider trends associated with recent Sport Mega Events (SMEs) policy, as recent decades have seen several World Cups and Olympic Games hosted in ‘non-traditional’ host nations outside what has been defined as the Global North (e.g. Mignolo). The main text comprises three sections, of which the first situates Qatar and the 2022WC within the Renewed Policy of Sport Mega Events Allocation, and the second does likewise concerning the difficulties faced by SMEs in the 2010s and SME policy’s subsequent turn towards prosumerism. Finally, the third section identifies specific challenges faced by the Qatar 2022WC regarding these broader SMEs policy shifts and draws further upon the concept of the Global East.
Global East · Global North · mega-event hosting · prosumerism · Qatar · sports mega-events · Physical Education and Sports Studies · Sport and Mega-Event Impacts · Sports, Gender, and Society
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Sport, Politics and Society in the Arab World
Capitalism, Sport Mega Events and the Global South
Prosumer Capitalism
In Search of the Global East
Urban Development and Social Change in Qatar
An evaluation of the sustainability of the Olympic Games
Investigating the exploitative and empowering potential of the prosumption phenomenon
After Sochi 2014
The Global Easts in global urbanism
Production, Consumption, Prosumption
Sport and prosumption
National identity, social legacy and Qatar 2022
Looking South
Soft Power, Sports Mega-Events and Emerging States
(Im-)Mobile policies
The Geopolitics of Global Aspiration
Soft power and soft disempowerment
Capable, splendorous and unequal
Introduction
Mechanisms of policy failure
Participation modes and diplomacy of Gulf Cooperation Council (GCC) countries towards the global sustainability agenda
Religion in the Global East
An Introduction to the Sociology of Sports Mega-Events
The Global South and World Dis/Order
If things go South
Assessing the sociology of sport
Security Governance and Sport Mega-events
Sustainable Development, Shock and Awe? London 2012 and Civil Society
World Cup 2022 and Qatar's construction projects
On the road to prosumption
| Highly cited | No |
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