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Investing Aura

Making Value at an Emirati Art Center

Bibliographic Data

ID24233120
AuthorsElizabeth Derderian (0000-0002-3393-0429, Department of Sociology and Anthropology The College of Wooster Wooster Ohio USA)
Year2026
Publication date2026-10-09
Open AccessYes
TypeARTICLE
VenueEconomic Anthropology (JOURNAL)
Journal identifiersISSN: 2330-4847 • E-ISSN: 2330-4847
PublisherWiley (PUBLISHER • GB)
DOI10.1002/sea2.70056
OpenAlexW7221154147
LanguageEN
References cited19

The article examines the politics and processes of establishing value for artworks, highlighting the continued belief in Walter Benjamin's idea of aura and describing the value aura generates as “auratic value.” Focusing on an artist residency program in the United Arab Emirates (UAE) during the country's arts boom, I analyze contestations between artists and the gallery director. In response to the gallery director's contracts, which accorded value by size and in which artists signed over copyright to their work, artists refused to invest their auratic value in their artworks, ultimately devaluing their own works but minimizing the value extracted from them. These instances show the continued relevance of aura and how value is negotiated between various actors in the art industry.

art contracts · art galleries · art industry · Art market · art valuation · Aura · copyright transfer · Walter Benjamin · Art History and Market Analysis · Art, Politics, and Modernism · Cultural Industries and Urban Development

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Highly citedNo

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