Applied Anthropology in Broadcasting
Datos Bibliográficos
| ID | 2498482 |
|---|---|
| Autores | E B Eiselein (KAUT-TV-AM/FM in Tucson, Arizona, autor de correspondencia) |
| Año | 1976 |
| Volumen | 35 |
| Número | 2 |
| Páginas | 165-172 |
| Fecha de publicación | 1976-06-01 |
| Peer Reviewed | Sí |
| Open Access | No |
| Tipo | ARTICLE |
| Revista | Human Organization (JOURNAL) |
| Identificadores de la revista | ISSN: 0018-7259 • E-ISSN: 1938-3517 |
| Editorial | Informa UK Limited (PUBLISHER • GB) |
| DOI | 10.17730/humo.35.2.r331124q75586283 |
| OpenAlex | W2083827837 |
| Idioma | EN |
| Citas recibidas | 1 |
| Referencias citadas | 1 |
Anthropology can be applied to the communication problems in broadcasting in a number of different ways. The present article describes three different applied media anthropology projects. These projects stem from the broadcasters' legal need to know about the community (community ascertainment), the broadcasters' need to know about the station audience (audience profile), and the broadcasters' desire to change a community (action projects)
Action (physics) · Applied anthropology · Broadcasting (networking) · Community radio · Media studies · Political science · Public relations · Social science · Sociology · Computer Science · Media and Digital Communication · Media Studies and Communication
| Velocidad de citación | historical |
|---|---|
| Altamente citado | No |