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Cuba Calls

African American Tourism, Race, and the Cuban Revolution, 1959-1961

Bibliographic Data

ID2825580
AuthorsDevyn Spence Benson (corresponding author)
Year2013
Volume93
Issue2
Pages239-271
Publication date2013-05-01
Peer ReviewedYes
Open AccessNo
TypeARTICLE
VenueHispanic American Historical Review (JOURNAL)
Journal identifiersISSN: 0018-2168 • E-ISSN: 1527-1900
PublisherDuke University Press (PUBLISHER • US)
DOI10.1215/00182168-2077144
OpenAlexW2037992238
LanguageEN
Citations received6

This essay explores the role that conversations about race and racism played in forming a partnership between an African American public relations firm and the Cuban National Tourist Institute (INIT) in 1960, just one year after Fidel Castro's victory over Fulgencio Batista. The article highlights how Cuban revolutionary leaders, Afro-Cubans, and African Americans exploited temporary transnational relationships to fight local battles. Claiming that the Cuban Revolution had eliminated racial discrimination, INIT invited world champion boxer Joe Louis and 50 other African Americans to the island in January 1960 to experience "first class treatment - as first class citizens." This move benefited Cuban revolutionary leaders by encouraging new tourism as the number of mainstream white American travelers to the island declined. The business venture also allowed African Americans to compare racial violence in the US South to the supposed integrated racial paradise in Cuba and foreshadowed future visits by black radicals, including NAACP leader Robert F. Williams. The politics expressed by Cuban newspapers and travel brochures, however, did not always fit with the lived experiences of Afro-Cubans. This essay uncovers how Afro-Cubans threatened national discourses by invoking revolutionary promises to denounce continued racial segregation in the very facilities promoted to African American tourists. Ultimately, ideas about race did not just cross borders between Cuba and the United States in 1960. Rather, they constituted and constructed those borders as Afro-Cubans used government claims to reposition themselves within the new revolutionary state

Champion · Mainstream · Newspaper · Political science · Politics · Race (biology) · Racism · Sociology · State (computer science) · Tourism · Victory · White (mutation) · Asian American and Pacific Histories · Asian Culture and Media Studies · Cuban History and Society · Gender Studies · Law

  • Agrarians or anarchists?' The Venceremos Brigades to Cuba, State Surveillance, and the FBI as Biographer and Archivist

    Open Access•Teishan A Latner•Journal of Transnational American…•2018

  • The other faces of Paradise

    Open Access•Orlando Deavila Pertuz•Memorias•2014

  • We Are All Family

    Open Access•Suyént Rodríguez Candeaux•Sociology Compass•2025

  • A bitter diversion”

    Open Access•Monika Gosin•Latino Studies•2017

  • Framing Cuba

    Open Access•G Greene, Raul T Candelaria•Journal of Black Studies•2024

  • Poder Negro in Revolutionary Cuba

    Lillian Guerra•Hispanic American Historical Review•2019

Unique citing works6
Citations per year0,5
Citation span2014 - 2025 (12)
Citation velocityrecent
Highly citedNo
Citation typesNeutral: 3

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Ethnos_APP • Open Source Project • MIT License • Frontend v2.0.0 • Privacy and Cookies • API Documentation: api.ethnos.app/docs • API Source Code: GitHub • DOI: 10.5281/zenodo.17049435 • Frontend Source Code: GitHub • DOI: 10.5281/zenodo.17050053 • cruz.rio.br • Expectantes Misericordiae