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Fractal Time in the Digital World (of Instagram)

A Kaleidoscope of Infinite Presents

Bibliographic Data

ID2968680
AuthorsJoshua M Bluteau (0000-0002-5078-016X, Assistant professor, Coventry University, UK [email protected], corresponding author)
Year2025
Pages1-12
Publication date2025-09-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueAnthropology in Action (JOURNAL)
Journal identifiersISSN: 0967-201X • E-ISSN: 1752-2285
PublisherBerghahn Books (PUBLISHER • GB)
DOI10.3167/aia.2025.0805of1
OpenAlexW4413981273
LanguageEN
Citations received1

This article introduces the phenomenon of fractal time in the digital world of social media, experienced by the researcher as a continual series of instantaneous overlapping presents. Building on the established anthropological notion of chronologies, multiple presents experienced in the digital landscape will be conceptualised as one infinite kaleidoscopic simultaneous set of presents-allowing the digital landscape to be a place where infinite potentialities can occur simultaneously. This cyclical, yet amorphous sensation of temporality, experienced by users of social media, will form the basis for an understanding of fractal time and will lead to a discussion of self-making, temporal-manipulation and imagined spaces. Fundamentally, this will allow a reassessment of how notions of time and the present can be understood in a digital age

Fractal · Media studies · Political science · Sociology · Mathematics · Scientific Research and Philosophical Inquiry

  • Tales from the field

    Open Access•Joshua M Bluteau•Ethnography•2025

Unique citing works1
Citations per year1
Citation span2025 - 2025 (1)
Citation velocityrecent
Highly citedNo
Citation typesNeutral: 1

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