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Whorf and Universals of Color Nomenclature

Bibliographic Data

ID2999746
AuthorsStanley R Witkowski, Cecil H Brown
Year1982
Volume38
Issue4
Pages411-420
Publication date1982-12-01
Peer ReviewedYes
Open AccessNo
TypeARTICLE
VenueJournal of Anthropological Research (JOURNAL)
Journal identifiersISSN: 0091-7710 • E-ISSN: 2153-3806
PublisherUniversity of Chicago Press (PUBLISHER • US)
DOI10.1086/jar.38.4.3629897
OpenAlexW2329128369
LanguageEN
Citations received4
References cited23

Inherent physical-perceptual distinctiveness plays a large role in color salience. In addition, words for color referents vary in lexical salience in a way that is concordant with the physical-perceptual distinctiveness of these referents. Highly distinctive referents typically receive salient labels, while less distinctive referents receive nonsalient ones. Hence the lexical salience of color words reflects underlying physical-perceptual salience. However, in addition to mirroring physical-perceptual distinctiveness lexical salience also magnifies it. Although language does not set the agenda for color categorization, it greatly augments the salience of color categories. Thus lexical salience plays a crucial mediating and amplifying role between the physical-perceptual distinctiveness of color referents and color behavior. These findings are consistent with both a universalist interpretation of color terminology and a Whorfian hypothesis which asserts that color language exerts an active influence on human thought and behavior

Categorization · Cognitive psychology · Color vision · Linguistics · Optimal distinctiveness theory · Perception · Salience (neuroscience) · Salient · Vocabulary · Artificial Intelligence · Categorization, perception, and language · Color perception and design · Computer Science · Language, Metaphor, and Cognition · Psychology · Social Psychology

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Unique citing works4
Citations per year0,1
Citation span1986 - 2017 (32)
Citation velocityhistorical
Highly citedNo
Citation typesNeutral: 4

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