Troubles With Mass Communication and Semantic Differentials in 1744 and Today
Bibliographic Data
| ID | 3756416 |
|---|---|
| Authors | Karin Dovring (corresponding author) |
| Year | 1964 |
| Volume | 8 |
| Issue | 5 |
| Pages | 9-14 |
| Publication date | 1964-12-01 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | American Behavioral Scientist (JOURNAL) |
| Journal identifiers | ISSN: 0002-7642 • E-ISSN: 1552-3381 |
| Publisher | SAGE Publications Inc (PUBLISHER) |
| DOI | 10.1177/000276426400800503 |
| OpenAlex | W2086571588 |
| Language | EN |
| Citations received | 2 |
A more volatile Sweden of 200 years ago incites Dr. Karin Dovring, an atavist from Urbana, to criticize current methodology of communica tion, especially the famed "semantic differential. " This, says Dovring, represents the initial mistake of old Swedish orthodoxy in seeking heresy by first qualitative, then in primitive quantitative content analysis of sermons; only finally was a terms-in-context method evolved and it might well be employed today
Archaeology · Context (archaeology) · Heresy · Linguistics · Mistake · Orthodoxy · Political science · Qualitative analysis · Qualitative research · Social science · Sociology · Theology · History · Law · Media, Communication, and Education · Philosophy · Social and Educational Sciences
| Unique citing works | 2 |
|---|---|
| Citations per year | 0,03 |
| Citation span | 1965 - 1973 (9) |
| Citation velocity | historical |
| Highly cited | No |
| Citation types | Neutral: 1 |