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Introduction

Nation Branding and Competitive Identity in World Politics

Bibliographic Data

ID3948149
AuthorsChristopher S Browning (0000-0002-1604-9496, University of Warwick, corresponding author), Antonio Ferraz De Oliveira (0000-0003-2712-3687, University of Warwick)
Year2017
Volume22
Issue3
Pages481-501
Publication date2017-07-03
Peer ReviewedYes
Open AccessNo
TypeARTICLE
VenueGeopolitics (JOURNAL)
Journal identifiersISSN: 1465-0045 • E-ISSN: 1557-3028
PublisherInforma UK Limited (PUBLISHER • GB)
DOI10.1080/14650045.2017.1329725
OpenAlexW2612840515
LanguageEN
Citations received29
References cited15

To date, (critical) geopolitics has had little to say about contemporary competitive identity practices of nation branding in global politics, while existing analyses of nation branding in other disciplines have tended to overlook its geopolitical dimensions. This expanded Introduction (and the special section as a whole) therefore seeks to explore some of the implications of nation branding for geopolitics, while simultaneously utilising the insights of critical geopolitics to shed light on nation branding practices. The Introduction makes the case for a broad conception of nation branding that challenges claims it is immutably linked to capitalist logics in an era of globalisation. It subsequently explores claims that nation branding is simply an updated form of nation building and that it is also an inherently benign and peace promoting activity. The Introduction ends by highlighting how, despite claims that the contemporary prevalence of nation branding practices is indicative of a categorical shift from a geopolitical to a geoeconomic world, nation branding practices frequently remain deeply infused with rather traditional geopolitical scripts

Aesthetics · Geopolitics · Globalization · Identity (music) · Identity politics · Nation branding · Political economy · Political science · Politics · Public relations · Sociology · Globalization and Cultural Identity · International Relations and Foreign Policy · Law

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Unique citing works29
Citations per year3,63
Citation span2018 - 2025 (8)
Citation velocityrecent
Highly citedNo
Citation typesNeutral: 25

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