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Language planning and image building

The case of Malay in Malaysia

Bibliographic Data

ID4178116
AuthorsHaji Omar Asmah (corresponding author)
Year1998
Volume130
Issue1
Publication date1998-01-01
Open AccessNo
TypeARTICLE
VenueInternational Journal of the Sociology of Language (JOURNAL)
Journal identifiersISSN: 0165-2516 • E-ISSN: 1613-3668
PublisherWalter de Gruyter GmbH (PUBLISHER • DE)
DOI10.1515/ijsl.1998.130.49
OpenAlexW2070317602
LanguageEN
Citations received6

Language Status, corpus, and acquisition planning in the development of the national language do not always offer prestige to the language concerned. Image building is another dimension that should be added to the development ofthe national language, and it involves the ability to overcome the various challenges beyond that of building an identity and the allocation of language use by fiat. It involves the building of image repertoires, consisting ofscientific image, Professional image, image ofhigh culture and refined social interaction, etc. This article argues that language planning is not restricted to the building ofan identity but also has to concern itselfwith giving a good image, which is a necessary ingredient in the building of the confidence of its users

Aesthetics · Language planning · Linguistics · Malay · Pedagogy · Prestige · Sociology · Computer Science · Education and Islamic Studies · English Language Learning and Teaching · Mathematics · Multilingual Education and Policy · Artificial Intelligence

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  • Asian Students’ Intercultural Preparation for Academic Mobility

    Open Access•Régis Machart•East Asia•2015

  • Speaking Acehnese in Malaysia

    Open Access•Yunisrina Qismullah Yusuf, Stefanie Pillai et al.•Language & Communication•2013

  • What does it mean to be Eurasian in South East Asia, Malaysia

    Open Access•Sharon Regina Vega, Sivamurugan Pandian et al.•Nations and Nationalism•2022

Citations per year0.29
Citation span2005 - 2025 (21)
Highly citedNo

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