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Assessing the subtitling of emotive reactions

A Social Semiotic Approach

Bibliographic Data

ID4474513
AuthorsMuhammad A A Taghian (0000-0003-3078-0645, Helwan University , Cairo , Egypt, corresponding author), Ahmad Ali (0000-0001-9437-4262, Emory University), Ahmad M Ali (Helwan University , Cairo , Egypt)
Year2023
Volume2023
Issue252
Pages51-96
Publication date2023-07-26
Open AccessYes
TypeARTICLE
VenueSemiotica (JOURNAL)
Journal identifiersISSN: 0037-1998 • E-ISSN: 1613-3692
PublisherWalter de Gruyter GmbH (PUBLISHER • DE)
DOI10.1515/sem-2021-0076
OpenAlexW4379516078
LanguageEN
Citations received2
References cited8

This article attempts to evaluate emotive meanings across languages and cultures expressed and elicited semiotically from viewers. It investigates the challenges of subtitling emotive feelings in the American filmHomeless to Harvard(2003) into Arabic. It adopts Paul Thibault's (2000. The multimodal transcription of a television advertisement: Theory and practice. In Anthony Baldry (ed.),Multimodality and multimediality in the distance learning age, 311-385. Campobasso: Palladino Editore) method of multimodal transcription and Feng and O'Halloran's (2013. The multimodal representation of emotion in film: Integrating cognitive and semiotic approaches.Semiotica197(1/4). 79-100) framework of the multimodal representation of emotion to formulate strategies for subtitling emotion from English into Arabic. Additionally, Feng and O'Halloran's (2013) framework is adapted to show how stylistic choices (e.g., cinematography, music, soundtracks, etc.) and semiotic expressions can elicit emotion from viewers. The social semiotic model is employed to investigate how emotive representation is realized through verbal and non-verbal items. The findings showed that the filmmakers had properly used stylistic choices and various semiotic techniques to elicit emotion from the viewer derived from the emotion of the film's heroine

Emotive · Epistemology · Feeling · Linguistics · Multimodality · Politics · Representation (politics) · Semiotics · Discourse Analysis in Language Studies · Humor Studies and Applications · Language, Metaphor, and Cognition · Philosophy · Psychology · Social Psychology

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    Open Access•Jiaqi Xu, Zi Yang•Semiotica•2025

  • Emotion And Adaptation

    Richard S Lazarus•Emotion and adaptation•1991

  • Multimodal expression of emotion

    Klaus R Scherer, Heiner Ellgring•Emotion•2007

  • Translating Audiovisual Humour. A Case Study

    Juan José Martínez-Sierra•Perspectives•2006

  • Emotion Talk Across Corpora

    Open Access•Monika Bednarek•Emotion Talk Across Corpora•2008

  • The multimodal representation of emotion in film

    Open Access•Feng William Dezheng, Dezheng Feng et al.•Semiotica•2013

Citations per year1
Citation span2024 - 2025 (2)
Highly citedNo

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