Living in the "land of no"? Consumer perceptions of healthy lifestyle portrayals in direct-to-consumer advertisements of prescription drugs
Bibliographic Data
| ID | 4598323 |
|---|---|
| Authors | Dominick L Frosch (0000-0003-1680-0734, Palo Alto Institute, corresponding author), Suepattra G May (0000-0002-7228-8440, Palo Alto Institute), Caroline K Tietbohl (0000-0002-9540-3050, Palo Alto Institute), Caroline Tietbohl, Jose A Pagan (0000-0002-8915-9602, University of North Texas) |
| Year | 2011 |
| Volume | 73 |
| Issue | 7 |
| Pages | 995-1002 |
| Publication date | 2011-10-01 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Social Science & Medicine (JOURNAL) |
| Journal identifiers | ISSN: 0277-9536 • E-ISSN: 1873-5347 |
| Publisher | Elsevier BV (PUBLISHER) |
| DOI | 10.1016/j.socscimed.2011.06.064 |
| PMID | 21843911 |
| OpenAlex | W2116797225 |
| Language | EN |
| Citations received | 5 |
| References cited | 29 |
Advertising · Context (archaeology · Direct-to-consumer advertising · Environmental health · Masking (illustration · Medical prescription · Narrative · Perception · Population · Prescription drug · Behavioral Health and Interventions · Medicine · Nursing · Pharmaceutical Economics and Policy · Pharmaceutical industry and healthcare · Psychology
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| Unique citing works | 5 |
|---|---|
| Citations per year | 0,38 |
| Citation span | 2013 - 2023 (11) |
| Citation velocity | historical |
| Highly cited | No |
| Citation types | Neutral: 5 |