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Relationship between nationality and tourists' behaviour

Case of Middle East tourists in Malaysia from tour guides perspective

Bibliographic Data

ID4859939
AuthorsBanafsheh M Farahani (Universiti Sains Malaysia, corresponding author), Badaruddin Mohamed (Universiti Sains Malaysia)
Year2013
Volume3
Issue1
Pages43
Publication date2013-01-01
Open AccessNo
TypeARTICLE
VenueInternational Journal of Tourism Anthropology (JOURNAL)
Journal identifiersISSN: 1759-0442 • E-ISSN: 1759-0450
PublisherInderscience Publishers (PUBLISHER • GB)
DOI10.1504/ijta.2013.054409
OpenAlexW2050780681
LanguageEN
Citations received2
References cited9

Increasing number of Middle Eastern tourist arrivals in Malaysia, makes studying their behaviour to be fundamental for sustainability of this valuable market segment. Concerning nationality as one of the influential factors in tourist behaviour, implies that Middle East cannot be concerned as one unit. Literature includes only Arabs as Middle Eastern and non-Arabs Middle Eastern were totally forgotten, and the result of tourists’ behaviour from certain countries in Middle East was over generalised to all tourists. The overall purpose of this paper is to study Middle East tourists’ behaviour according to their nationality from tour guides’ perspective. The qualitative method was applied by semi-structure snowball interview with nine tour guides. The interview questions were around seven areas; interactions, activities, knowledge, expenditure, time arrangement, respectfulness and facilities preference. The result shows some significant differences although the similarities cannot be ignored. This study would help different marketing campaigns according to different behaviour

Advertising · Business · Economics · Economy · Geography · Immigration · Middle East · Nationality · Preference · Sociology · Tourism · Consumer Behavior in Brand Consumption and Identification · Diverse Aspects of Tourism Research · Mathematics · Psychology of Social Influence · Marketing

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Citations per year0.22
Citation span2017 - 2020 (4)
Highly citedNo

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