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Krishna'sprasadam

Eating Our Way Back to Godhead

Bibliographic Data

ID4960058
AuthorsAnna S King, Anna King (0000-0002-3039-2995, University of Winchester, corresponding author)
Year2012
Volume8
Issue4
Pages440-465
Publication date2012-12-01
Peer ReviewedYes
Open AccessNo
TypeARTICLE
VenueMaterial Religion (JOURNAL)
Journal identifiersISSN: 1743-2200 • E-ISSN: 1751-8342
PublisherInforma UK Limited (PUBLISHER • GB)
DOI10.2752/175183412x13522006994773
OpenAlexW1981159603
LanguageEN
Citations received9
References cited10

This article analyzes the preparation, consumption, and distribution of food in ISKCON, and the ways in which ISKCON has absorbed and remade the Hindu tradition of prasadam, transforming it into a major vehicle of proselytization, a sacred cuisine, a health cure, a worldwide charitable enterprise, and increasingly a successful method of fundraising. The article contextualizes ISKCON's food culture, arguing that it emerges from the encounters between Chaitanya Vaishnavism and modernity, and the shifting patterns of overlap between Hindu and Western culture. Like ISKCON itself, it is the result of an uneven process of creative adaptation to some aspects of modernity and of resistance to others. Analysis of Krishna's prasadam reveals a dynamic tension between traditionalism and the reappropriation of tradition. While ISKCON's cultural and religious context is undoubtedly Hindu, its revisioning of prasadam as an instrument of global mission is radical. Its “kitchen culture” has grown to incorporate eco-projects, free food distribution, mass food production, and largescale catering. ISKCON claims that its food culture will restore human physical health and the health of the planet at a time when affluent nations are eating themselves to death. Its emphasis on ethically sourced food and sustainable lifestyles is therefore increasingly in harmony with international plans for environmental protection and climate change

Aesthetics · Art · Environmental ethics · Geography · Hinduism · Modernity · Political science · Social science · Sociology · Anthropological Studies and Insights · Indian History and Philosophy · Law · Philosophy · Religion, Ecology, and Ethics · Religious studies

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    Open Access•K Chitwood•Journal of the American Academy…•2022

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Unique citing works9
Citations per year0,75
Citation span2014 - 2025 (12)
Citation velocityrecent
Highly citedNo
Citation typesNeutral: 7

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