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Contingent Valuation

From Dubious to Hopeless

Bibliographic Data

ID4979705
AuthorsJerry A Hausman (Massachusetts Institute of Technology, corresponding author), Jerry Hausman (John and Jennie S. MacDonald Professor of Economics at the Massachusetts Institute of Technology, Cambridge, Massachusetts.)
Year2012
Volume26
Issue4
Pages43-56
Publication date2012-11-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueThe Journal of Economic Perspectives (JOURNAL)
Journal identifiersISSN: 0895-3309 • E-ISSN: 1944-7965
PublisherAmerican Economic Association (PUBLISHER • US)
DOI10.1257/jep.26.4.43
OpenAlexW2110116721
LanguageEN
Citations received124
References cited12

Approximately 20 years ago, Peter Diamond and I wrote an article for this journal analyzing contingent valuation methods. At that time Peter's view was that contingent valuation was hopeless, while I was dubious but somewhat more optimistic. But 20 years later, after millions of dollars of largely government-funded research, I have concluded that Peter's earlier position was correct and that contingent valuation is hopeless. In this paper, I selectively review the contingent valuation literature, focusing on empirical results. I find that three long-standing problems continue to exist: 1) hypothetical response bias that leads contingent valuation to overstatements of value; 2) large differences between willingness to pay and willingness to accept; and 3) the embedding problem which encompasses scope problems. The problems of embedding and scope are likely to be the most intractable. Indeed, I believe that respondents to contingent valuation surveys are often not responding out of stable or well-defined preferences, but are essentially inventing their answers on the fly, in a way which makes the resulting data useless for serious analysis. Finally, I offer a case study of a prominent contingent valuation study done by recognized experts in this approach, a study that should be only minimally affected by these concerns but in which the answers of respondents to the survey are implausible and inconsistent

Actuarial science · Contingent valuation · Economics · Microeconomics · Positive economics · Willingness to pay · Decision-Making and Behavioral Economics · Economic and Environmental Valuation · Housing Market and Economics · Finance

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Unique citing works124
Citations per year9,54
Citation span2013 - 2026 (14)
Citation velocitycurrent
Highly citedYes
Citation typesNeutral: 115

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