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The Situation Sounds Sketchy

Institutional Rule-Breaking and a Qualitative Case for Quantifying Culture

Bibliographic Data

ID5158685
AuthorsChelsea Rae Kelly (0000-0001-9172-3535, Department of Sociology, The Catholic University of America, Washington, DC, USA, corresponding author)
Year2023
Volume67
Issue2
Pages290-310
Publication date2023-02-01
Open AccessYes
TypeARTICLE
VenueAmerican Behavioral Scientist (JOURNAL)
Journal identifiersISSN: 0002-7642 • E-ISSN: 1552-3381
PublisherSAGE Publications Inc (PUBLISHER)
DOI10.1177/00027642211066035
OpenAlexW4220928765
LanguageEN
References cited19

As respondents assess the cultural normalcy of social events, they employ both affective and cognitive criteria. Does this event feel normal? Does this event make sense? While these related questions often have the same answer, we know little about the assessment process under circumstances of signal mismatch. Using qualitative and quantitative data from two experimental studies, this research separately evaluates the effects of deflection level (is this event affectively normative) and institutional concordance (do the components of this event obey the guiding parameters of social institutions) in the assessment of social events. Online-administered surveys gathered data for a 3-condition experiment in an undergraduate sample ( N = 74) and a 4-condition experiment in a non-undergraduate quasi-nationally representative sample ( N = 507). Results from linear mixed models and ANOVAs show that (1) both concordance and low deflection are significant predictors of event assessment ratings, (2) when controlling for concordance, event deflection level remains a statistically significant predictor, and (3) deflection and concordance have a significant and positive interaction effect. Qualitative data patterns and a visualization of predicted probabilities from a multinomial logit model further suggest that (4) cognitive work in respondents' assessments-transforming high-deflection events into low-deflection events through contextualized reinterpretations in accord with institutional domain parameters-follow affect control theory principles. This research strengthens understanding of and predictive abilities concerning social responses to culturally contextualized events

Cognition · Cognitive psychology · Concordance · Developmental psychology · Epistemology · Multinomial logistic regression · Normative · Qualitative property · Statistics · Cultural Differences and Values · Experimental Behavioral Economics Studies · Mathematics · Medicine · Psychology · Social and Intergroup Psychology · Social Psychology

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