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Children's digital playgrounds as data assemblages

Problematics of privacy, personalization, and promotional culture

Bibliographic Data

ID5260903
AuthorsKaren Louise Smith (0000-0002-9031-3718, Brock University, corresponding author), Leslie Regan Shade (0000-0003-3440-3222, University of Toronto)
Year2018
Volume5
Issue2
Pages205395171880521
Publication date2018-07-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueBig Data & Society (JOURNAL)
Journal identifiersISSN: 2053-9517 • E-ISSN: 2053-9517
PublisherSAGE Publications Inc (PUBLISHER)
DOI10.1177/2053951718805214
OpenAlexW2898230640
LanguageEN
Citations received6
References cited18

Children's digital playgrounds have evolved from commercialized digital spaces such as websites and games to include an array of convergent digital media consisting of social media platforms, mobile apps, and the internet of toys. In these digital spaces, children's data is shared with companies for analytics, personalization, and advertising. This article describes children's digital playgrounds as a data assemblage involving commercial surveillance of children, ages 3-12. The privacy sweep is used as a method to follow the personal information traces that can be expected to be disclosed through typical use of two children's digital playgrounds: the YouTube Kids app and Fisher-Price Smart Toy plush animal and companion app. To trace the data flows, privacy policies and other publicly available documents were analyzed using political economy and privacy informed indicators. This article concludes by reflecting upon the dataveillance and commercialization practices that trouble the privacy rights of the child and parent when data assemblages in children's digital playgrounds are surveillant

Advertising · Analytics · Business · Data science · Digital media · Internet privacy · Personalization · Social media · Sociology · The Internet · World Wide Web · Child Development and Digital Technology · Computer Science · Privacy, Security, and Data Protection · Social Media and Politics

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Unique citing works6
Citations per year2
Citation span2023 - 2025 (3)
Citation velocityrecent
Highly citedNo
Citation typesNeutral: 5

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