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Representações sociais do empreendedorismo no feminino e no masculino

Investigação Com Estudantes

Bibliographic Data

ID5315151
AuthorsRosa Monteiro (0000-0002-2429-5590, University of Coimbra), Catarina Silveiro, Catarina Sofia Costa Silveiro (Instituto Superior Miguel Torga), Fernanda Da Conceição Daniel (0000-0002-2202-1123, Instituto Superior Miguel Torga), Fernanda Daniel
Year2015
Volume20
Issue1
Pages107-116
Publication date2015-01-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenuePsicologia em Estudo (JOURNAL)
Journal identifiersISSN: 1413-7372 • E-ISSN: 1807-0329
PublisherUniversidade Estadual de Maringa (PUBLISHER • BR)
DOI10.4025/psicolestud.v20i1.25539
OpenAlexW2188223195
LanguagePT
Citations received3
References cited9

Entrepreneurship is considered a process that is socially constructed by social cognitions and everyday practices that shape and are shaped by gender relations. The aim of this study was to understand social representations of entrepreneurship, an activity generally formulated as a masculine one. The expectation was that gender representations and stereotypy influenced the conceptions about men and women entrepreneurs. We used the method of free word association, with analysis of central and peripheral representations. A valuation of attributes was found, such as leadership, dynamism, creativity and innovation. These attributes are associated with the Schumpeter ideology of entrepreneurship. However, the peripheral core representations come with more complex and critical nuances. An association between attributes of entrepreneurship and male stereotype was found, whereas a greater heterogeneity emerged in representations of entrepreneurial women, evoking attributes associated with the female stereotype (friendliness, beauty, elegance, vanity)

Aesthetics · Art · Beauty · Creativity · Dynamism · Elegance · Entrepreneurship · Epistemology · Ideology · Politics · Sociology · Creativity in Education and Neuroscience · Entrepreneurship Studies and Influences · Psychology · Social Psychology · Social Representations and Identity

  • Mulheres empresárias e empreendedoras, de Ana Paula Marques. V.N. Famalicão

    Open Access•Rosa Monteiro•ex aequo - Revista da Associação…•2022

  • Empreendedorismo Feminino No Brasil E as Características Comportamentais Empreendedoras

    Open Access•Marleide de Sousa Silva, Cleane Maria Melo De Oliveira•Revista Foco•2023

  • Gender Binary Thêmata in Social Representations of Sexual Minorities

    Open Access•Federico Ferrari, Tiziana Mancini•Sexuality & Culture•2020

  • Why Research on Women Entrepreneurs Needs New Directions

    Open Access•Helene Ahl•Entrepreneurship Theory and…•2006

  • Exploring the dynamics of gender, feminism and entrepreneurship

    Open Access•Helene Ahl, Susan Marlow•Organization•2012

  • O olhar do adolescente sobre saúde

    Open Access•Luiza Maria Figueira Cromack, Ivani Bursztyn et al.•Ciência & Saúde Coletiva•2009

  • Masculinity, doxa and the institutionalisation of entrepreneurial identity in the novel Cityboy

    Robert Smith, Helene Ahl et al.•International Journal of Gender…•2010

  • Social constructionism and personal constructivism

    Fiona Wilson, Stephen Tagg et al.•International Journal of Gender…•2010

  • Moving forward

    Helene Ahl, Teresa Nelson•International Journal of Gender…•2010

  • The Quest for Invisibility

    Open Access•Patricia Lewis•Gender Work and Organization•2006

  • Feminist Insight on Gendered Work

    Open Access•K Mirchandani•Gender Work and Organization•1999

  • From glass ceiling to inequality regimes

    Open Access•Joan Acker•Sociologie du Travail•2009

Unique citing works3
Citations per year0,5
Citation span2020 - 2023 (4)
Citation velocityhistorical
Highly citedNo
Citation typesNeutral: 2
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