A guilty pleasure? The Indian museum as a popular backdrop for selfies
Bibliographic Data
| ID | 5718025 |
|---|---|
| Authors | Israel Ro (0000-0002-8198-0607, University of Music and Performing Arts Vienna, corresponding author), Ina Ro, Ina Ross (Institut for Cultural Management and Gender Studies, University for Music and Performing Arts, Vienna, Austria) |
| Year | 2019 |
| Volume | 34 |
| Issue | 4 |
| Pages | 433-447 |
| Publication date | 2019-07-04 |
| Open Access | No |
| Type | ARTICLE |
| Venue | Museum Management and Curatorship (JOURNAL) |
| Journal identifiers | ISSN: 0964-7775 • E-ISSN: 1872-9185 |
| Publisher | Informa UK Limited (PUBLISHER • GB) |
| DOI | 10.1080/09647775.2019.1596827 |
| OpenAlex | W2929698176 |
| Language | EN |
| Citations received | 4 |
| References cited | 10 |
The following article presents the Madhya Pradesh Tribal Museum Bhopal, India, (Tribal Museum) as an especially popular setting and backdrop for selfies and photographic self-portraits by Indian visitors. In general, museums are not considered ‘cool’ among young people in India. The article discusses why the Tribal Museum is so attractive as a selfie-backdrop and what kind of a relationship this practice establishes between visitors and museum. Thus, the text adopts a different perspective from the prevailing one in literature, which looks at the selfie either (approvingly) as visual ‘word-of-mouth’ advertising for the museum, or (critically) as a source of danger for the exhibited objects. Although clicking selfies is a frequent, and even dominant practice, the article shows that the visitors feel embarrassed and guilty because of their behaviour, and analyses the reasons for this apparent contradiction
Art · Contradiction · Media studies · Pleasure · Selfie · Sociology · Visual arts · Cinema and Media Studies · Consumer Behavior in Brand Consumption and Identification · History · Media Influence and Health · Psychology
| Citations per year | 1 |
|---|---|
| Citation span | 2022 - 2026 (5) |
| Highly cited | No |