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Vagas Para Moças De Fina Estampa

Padrões Estéticos E Seleção No Comércio Da Moda Carioca

Bibliographic Data

ID5831104
AuthorsBruna Sousa Madureira (corresponding author)
Year2013
Publication date2013-11-28
Open AccessNo
TypeTHESIS
PublisherFaculdades Catolicas (PUBLISHER)
DOI10.17771/pucrio.acad.29076
OpenAlexW4242396331
LanguagePT
References cited1

The purpose of this study is to investigate the value that female aesthetics assume in the recruitment and selection processes of contemporary fashion retailers.To achieve this, we will interview saleswomen and Human Resources professionals of major clothing and accessory stores from southern Rio de Janeiro.We will highlight the impact that the fashion industry has over the ideal of the perfect feminine body.Subsequently, we will examine the direct relationship between the suitability of certain job candidates to this culturally imposed biotype and their overall acceptance or non-acceptance in the workforce.During this process, we will analyze the importance attributed to youth and, specially, to thinness, curiously incompatible with the reality of the majority of Brazilian women.Finally, we will acknowledge how the work experience in the fashion industry causes the professionals involved to transform fashion in the main aspect of their lives, reinforcing the same values responsible for their own social exclusion

Clothing · Clothing industry · Political science · Sociology · Value (mathematics · Workforce · Business and Management Studies · Computer Science · Fashion and Cultural Textiles · Gender, Sexuality, and Education · Psychology

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Highly citedNo

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