The Urban Emergence of a New Information Industry

Sydney's Multimedia Firms

Bibliographic Data

ID5877375
AuthorsGlen Searle (0000-0002-9661-7931, University of Technology Sydney, corresponding author), Gerard De Valence (0000-0002-0619-8033, University of Technology Sydney)
Year2005
Volume43
Issue2
Pages238-253
Publication date2005-06-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueGeographical Research (JOURNAL)
Journal identifiersISSN: 1745-5863 • E-ISSN: 1745-5871
PublisherWiley (PUBLISHER • GB)
DOI10.1111/j.1745-5871.2005.00316.x
OpenAlexW1966909288
LanguageEN
Citations received4

This paper analyses the multimedia industry in Sydney. It seeks to understand whether the emergence of the industry has involved dense horizontal and vertical inter-firm linkages characteristic of an industrial cluster, or whether the industry has grown because of general urbanisation economies related to such factors as skilled labour supply and market demand. The industry is highly concentrated in and around central Sydney. This provides the best access to firms' main clients, notably advertising companies and other multimedia firms. It also reflects the centralised location of skilled labour such as web designers. While there is evidence of an emerging inner Sydney multimedia cluster which includes graphic design and advertising and related media, the main driver of the industry's development appears to have been general demand from advertising and related media companies, in association with the pool of computer graphics talent generated by these companies

Advertising · Business · Economic geography · Economic growth · Economics · Economy · Graphics · Industrial organization · Information industry · Media Industry · Political science · Public relations · Supply and demand · Urbanization · Computer Science · Cultural Industries and Urban Development · Marketing

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