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W(h)ither Media Influence

Bibliographic Data

ID5904392
AuthorsStuart Cunningham (0000-0002-7437-1424), Angela Romano (0000-0003-4742-7602)
Year2000
Volume95
Issue1
Pages19-27
Publication date2000-05-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueMedia International Australia (JOURNAL)
Journal identifiersISSN: 1329-878X • E-ISSN: 2200-467X
PublisherSAGE Publications Inc (PUBLISHER)
DOI10.1177/1329878x0009500105
OpenAlexW2266289657
LanguageEN
Citations received3

During 1999-2000, the Productivity Commission's inquiry into Broadcasting, together with the ABA's 'cash for comment' inquiry, painted the old shibboleth of media influence in a new light. Influence has been a central term in government media regulation, but the term has rarely been interrogated from first principles in the policy domain. Assumptions have been made about the greater influence of television compared with radio, in spite of ongoing controversy centring around the cash for comment inquiry that has spotlighted both the power of talkback radio kings and their potential to misuse it. Policy-makers and politicians have also been overly optimistic about the potential of new media forms to ameliorate concentration of influence in the hands of media oligopolies. After examining the complex flows of influence within and between media organisations, this paper lists several recommendations for future directions in research on the subject

Advertising · Business · Cash · Commission · Government (linguistics · Media Industry · Media policy · Oligopoly · Political science · Power (physics · Public relations · Sociology · Media Influence and Politics · Media Studies and Communication · Social Media and Politics · Law

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Unique citing works3
Citations per year0.12
Citation span2001 - 2011 (11)
Citation velocityhistorical
Highly citedNo
Citation typesNeutral: 3

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