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We We We All The Way Home

The "We" effect in transitional spaces

Bibliographic Data

ID5948349
AuthorsKen Anderson (Intel (United Kingdom)), Rogério De Paula (Intel (United States))
Year2006
Volume2006
Issue1
Pages60-75
Publication date2006-09-01
Open AccessYes
TypeARTICLE
VenueEthnographic Praxis in Industry Conference Proceedings (CONFERENCE)
Journal identifiersISSN: 1559-890X • E-ISSN: 1559-8918
PublisherWiley (PUBLISHER • GB)
DOI10.1111/j.1559-8918.2006.tb00036.x
OpenAlexW2074088783
LanguageEN
Citations received2
References cited5

The majority of ethnographic studies for businesses have focused on places: home, work, “third places,” and even “non-places”. Daily life, however, is composed of transitional moments - matter of “in-betweeness.” Transitional spaces and movements have increasingly been sites for “filling the gap” informational and “cocooning” products. We explored the in-between transitional moments on buses and commuter boats in Salvador, Bahia. We contend that the experience in this time-space creates a “we-tween” or just a “we-we,” which engages the people and the environment in a moment of group solidarity and interactivity. We contrast this study of in-between to those we conducted in “Western” countries. The “we” affect suggests that corporate efforts in design and development have been disproportionally focused on Euro-North American values, which has direct implications for corporate innovation. We highlight the value of a multi-voiced approach in the collaboration between our US research lab and our product lab in Brazil, as one kind of solution to the problems of appropriate innovation

Affect (linguistics · Ethnography · Interactivity · Political science · Product (mathematics · Sociology · Solidarity · Transition (genetics · Unit (ring theory · Value (mathematics · Work (physics · World Wide Web · Communication · Computer Science · Design Education and Practice · Engineering · Information Systems Theories and Implementation · Innovative Human-Technology Interaction · Psychology

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Citations per year0.11
Citation span2008 - 2009 (2)
Highly citedNo

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